"Book Yourself Solid" Tip of the Week

I thot I'd share with you some of the highlights and tips from Michael Port's book, "Book Yourself Solid."  It is helping me focus my energies tremendously and I hope it will help you all as well.

Design your perfect client. Take the time to sit down and really mull over who your perfect client is down to the details; including age, gender, marital status, family structure, social, mental and financial status, desires, paradigms, etc.

By creating your perfect client you can begin to focus on your target audience and removing those clients and people that are a drain on your energy and resources.

thots from Dr Andy

And make a great week!