How Google Works
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Any business that uses its Web site to try to reach new consumers and existing clients had better strike up a friendship with Google. This is the best and most accessible explanation I have seen for what sets Google apart from other search engines and how best to make your Web site Google friendly.
http://orangejack.com/how-google-works/
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It is certainly one of the most important search engines and should not be overlooked when designing a website. I've re-designed mine completely google friendly and in just a few months the difference is incredible.