Work-life balance, Biz growth idea and a little more

I just sent this blast:

This e-mail blast is sponsored by the good folks at Continuity Programs. They specialize in lead generation and customer retention for realtors, mortgage pros, HVAC, credit unions, small banks and more.

Welcome to mid-July in Michigan...does it get any better than this?

You've likely heard the phrase WORK-LIFE Balance by now. That one always strikes me as odd because unless you were born with the right spoon in your mouth, there isn't much of a life without work. As such, shouldn't we be focused on work-PLAY balance? My friend and coach Catherine Hilker explores this in her recent blog post. Do yourself a big favor and take her up on the "Who are you" reading offer. You'll be really glad you did.

And isn't Detroit and Michigan just the place to do that?? Have some fun at Hart Plaza this summer. While you're down there be sure to stroll the river walk. So much has changed...for the better!

Lead Generation or Customer retention?

As a business growth expert I gave up being surprised about how businesses neglect their current customer base a long time ago. The facts are overwhelming about how much easier and less expensive it is to keep a customer as opposed to acquire new ones. AND YET...we continue to focus on "closing new business".

Here's the tip: Get back in front of your current customers. Learn how you're doing for them. Ask what could be better. Take the steps to make it so. While you're learning this tell them you want referrals. You have to ask for them. If you're doing a good job for your clients, they will give them to you. Why? Because all businesses know it takes clients paying you to stay in business. The companies for whom you provide service have a vested interest in your business staying healthy.

Know you need to do this but don't have the man-power? Continuity Programs can handle this important task for you. Call them at (800) 521-0026 or check out their website.

Buy Michigan Now Festival

The Buy Michigan Now Festival is August 5th-7th in Northville. This is a great place for your Michigan based business to connect with partners and customers and for you as a consumer to learn about how buying Michigan helps us all.  There is still room for exhibitors and sponsors. Check out the website to learn more!

MCC Live Royal Oak

Mark the date for MCC Live: July 26th at 11:15. You can RSVP here. We are looking at alternative locations for this event. If you have a favorite restaurant that holds about 30 people (privately) in the Royal Oak/Ferndale area, let me know.

Enjoy the weekend!!

Be connected-

Terry Bean

http://trybean.com