Seminar on How to Get Free Publicity by Emmy Winning Producer

I went to Part I of this and was blown away and how good Shawne Duperon is..she is probably one of the best interactive presenters I have seen.

Anyhow, part II- Romancing the Media - How to Get the Second Date

Pontiac Chamber of Commerce Series - Crowne Plaza Hotel in Auburn Hills, Thursday, April 9th, 2009 8:00 - 11:00 a.m.   $57/session

Go to www.pontiachamber.com to sign up or call Claudia Brady at 248-335-9600 x 16.

During this session you will learn:

• The key elements to creating any story


• Newsroom lingo like "packages" and "donuts"


• Detailed content on how to create a one-stop

 story

• Seasonal stories you can pitch year round


• How to use Social media such as You tube


• How to use food to get coverage


• Why you never want to set an event for 10am on

 any day of the week

• Which stories REALLY work


• Story Ideas for your specific industry


• Why you must always ask for permission to pitch


• How to get more than a minute of airtime for

your book, product or service

• Three mistakes you don't want to make when

romancing a media contact

• The language of the newsroom


• Creating your niche and specialty in your

 industry
•Pitching a sweeps story

 The first session was great..Joey